JOOLA Joins Trailblazers Program as Official Paddle Partner
| February 16, 2025
The UPA Asia Trailblazers Program is proud to welcome JOOLA as an official Paddle Partner for its inaugural edition, reinforcing our mission to fast-track top Asian talent to the professional stage.
As one of the world’s leading pickleball brands, JOOLA has been at the forefront of innovation in the sport, equipping elite players and supporting the game’s global growth. Through this partnership, JOOLA will play a key role in providing resources, expertise, and equipment to help develop Asia’s next generation of professional pickleball players.
As part of the program, selected athletes will spend three months training in Maryland, USA, gaining access to top-tier coaching and competition. A select group will also be equipped with JOOLA paddles, ensuring they train and compete with some of the best technology in the sport.
Upon successful completion of the program, these athletes will earn a UPA Asia Touring Contract for 2025–2026, securing their participation in PPA and MLP Asia events.
The Trailblazers Program aims to enhance the competitiveness of Asian players while strengthening connections to the USA, further positioning pickleball as a premier spectator sport across the region.
We invite other brands and organizations to join us in shaping the future of Asian pickleball. For partnership inquiries, contact trailblazers@upa-asia.com.
For more details on the UPA Asia Trailblazers Program, visit here
More information about the UPA Asia Trailblazers Program can be found here.
